BASIC PACKAGE:
• Color palette
• 2 original logo design concepts to choose from
• 1 final logo design, plus one logo variation
• 1 watermark design
• 1 submark/favicon
• Typography/font selection
• Brand Style Guide
• Ownership of logo and all visual branding files
FINAL FILES DELIVERED
All logos + marks in color and black
File formats:
• Web + Social Media (JPG, PNG)
• Print-ready (PDF, JPG)
• Vector / Source File (PDF, EPS)
STANDARD PACKAGE:
• Color palette
• 2 original logo design concepts to choose from
• 1 final logo design, plus one logo variation
• 1 watermark design
• 1 submark/favicon
• Typography/font selection
• 1 branded tagline
• A set of 3 custom icons, illustrative elements, or
Sub-logos for digital programs
• 2 Custom Branded Patterns
• Stationery Design:
Business card, letterhead or notecard
• Social Media (up to 5 images total)
• Brand Style Guide
• Ownership of logo and all visual branding files
FINAL FILES DELIVERED
All logos + marks in color and black
File formats:
• Web + Social Media (JPG, PNG)
• Print-ready (PDF, JPG)
• Vector / Source File (PDF, EPS)
• Patterns & textures / high-res (JPG)
• Print collateral / print-ready (PDF)
• Social media imagery (JPG)
• Style Guide (PDF)
DELIVERABLE ADD-ONS:
E-MAIL PACK – Header, Footer, Newsletter or promotional gif / image
WEBSITE PACK – 10 total website pages (online shop not included and quoted separately). Placement of text and images on the site, provided by you/your copywriter and photographer.
STATIONERY DESIGN – Business card, letterhead or notecard
CUSTOM BRANDED PATTERN
BRAND LAUNCH SOCIAL MEDIA – A set of branded social media imagery (one image for each of your platforms, up to 5 images total)
SOCIAL MEDIA PACK -Two social media profile page designs (your choice of platforms), plus two branded images
MENU PACK – Flyer, Menu, Price Sheet, QR
DIGITAL ASSETS – Social media promotional video, Logo animation, intro/outro video
PRINTED ASSETS – Business card, Postcard, Mailer, Brochure, Flyer, Signs
INTERNAL ASSETS – Form, Diagram, Infographic, Powerpoint
PROMOTIONAL ASSETS – Buttons, Stickers, Mugs, Apparel